Ride With Pride sweepstakes
Tag your ride with Sun Devil pride
Own an ASU-brand Arizona license plate?
Enter to win up to $500 in Sun DevilⓇ merch
The Ride With Pride sweepstakes is back … with more than one way to win!
Enter your license plate for a chance to win up to $500 in spending at Sun Devil Campus Stores, Arizona State University’s official retailer. Multiple prizes will be awarded.
See the top-voted plates featured on the ASU Alumni Association’s Facebook, Instagram and X social media channels during the month of November. Winners will be announced in early December!
What if my ASU plate doesn't have a custom message?
Enter it anyway! Three submitters will be randomly selected to receive prizes of $100. There’s more than one way for you to win.
Last day to enter is Nov. 16, 2025, at 11:59 p.m. MST. No purchase or payment of any kind is necessary to enter or win. A purchase or payment will not increase an entrant’s chance of winning. Void where prohibited by law. Must be 21 years of age or older to enter. Ticket offer is subject to availability and while supplies last. See all rules and regulations.