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Sun Devil 100

About Sun Devil 100

Each year, the ASU Alumni Association recognizes leaders of organizations from around the world that demonstrate innovation, growth and entrepreneurial spirit. Companies of all sizes, from individual business owners to large corporations, spanning dozens of industries are honored at the annual awards program.

Honorees are invited back to campus in the spring to connect with fellow Sun Devil business leaders, meet ASU executives and deans and interact with aspiring student entrepreneurs. 

This year, all eligible companies for the Class of 2023 will be ranked by their percentage increase in gross sales and revenue for 2019, 2020 and 2021 in three financial tiers:

  • Revenues of $250,000–$1.999 million
  • Revenues of $2 million–$9.999 million
  • Revenues of $10 million+

Application and criteria

Applications for the Class of 2023 are closed for this year
If you are interested in applying for the Sun Devil 100 for the class of 2024, watch for announcements and check back to this page next fall.

Applying to join the Sun Devil 100 connects back to your alma mater. Previous honorees have been invited to be featured speakers and guests for ASU events, serve as board members, featured in ASU news and on social media channels, create relationships with college units and build relationships.


Application process

  • Review the criteria for the program. 
  • Fill out the application.
  • Once your application is submitted, it will be reviewed for eligibility requirements. You will be contacted if additional information is required.
  • Once eligibility has been established, all applicants will receive additional information on how to submit financial records. Financial records are submitted to a third-party financial advisor, Baker Tilly (formerly Henry+Horne), for independent review. This information is self-reported by companies and is kept confidential.
  • A copy of the company’s financial records from the previous three calendar years is required to determine eligibility. 
  • Specific financial records and information will be kept confidential. However, companies will be segmented into one of the three financial tiers to determine the rankings of the fastest growing businesses per tier.


To be considered, a business leader must follow these guidelines:

  • The company must operate in a manner consistent with the ASU Charter in the areas of inclusion, impact on public good and responsibility to the community:
    • The ASU Charter, adopted in 2014, is the blueprint to the transformation into the New American University: ASU is a comprehensive public research university, measured not by whom it excludes, but by whom it includes and how they succeed; advancing research and discovery of public value; and assuming fundamental responsibility for the economic, social, cultural and overall health of the communities it serves.
  • The company must be Sun Devil owned or led, meaning owned by an ASU graduate or led in an executive position by an ASU graduate. This includes graduates from the Thunderbird School of Global Management.
  • The company must have generated verifiable revenues of $250,000 or more in each of three calendar and/of fiscal years. 


Class of 2022

On Thursday, April 28, 2022, the ASU Alumni Association recognized 137 outstanding alumni who represent 107 organizations and were honored as part of the Sun Devil 100 Class of 2022. Congratulations to each one of these leaders, entrepreneurs and changemakers for their success in growing their businesses year over year

View the top 5 honorees per revenue tier as well as all of the companies who were celebrated as part of the Sun Devil 100 Class of 2022. 

View class of 2022 and Sun Devil 100 archive


Rank number Revenue category Company Name Degree Title
1 $10+mil PC Sportscards Josh Cohen '05 BS business administration Co-founder
2 $10+mil Paradox Inc. Aaron Matos '95 BS management Founder, CEO
3 $10+mil Willmeng James Murphy '98 BS construction management (DEWSC), '09MS construction CEO
3 $10+mil Willmeng Mike Mongelli '83 BS construction management President
3 $10+mil Willmeng Keyvan Ghahreman '02 MS construction management Director of client and preconstruction services
4 $10+mil Midland Equipment Finance Frederick M. Van Etten '77 BS business administration (general business) President
5 $10+mil Freestar David Freedman '05 BS real estate Founder
Rank number Revenue category Company Name Degree Title
1 $2-9.99mil Falcon Wealth Planning Inc. Gabriel Abraham Shahin '06 BS business administration CEO
2 $2-9.99mil FOR Energy Sean McGraw '11 BS sustainability CEO
3 $2-9.99mil Reconciled Michael Ly '03 BS business administration CEO
4 $2-9.99mil Small Giants Danielle Feroleto '94 BA journalism, '98 MMC President, founder
5 $2-9.99mil PatientNow Charles Layne '98 BS marketing CEO
5 $2-9.99mil PatientNow Rob Stratton '06 BS marketing Vice president
Rank number Revenue category Company Name Degree Title
1 $250k-$1.99mil Majestic Water Spouts LLC Matthew Kayne '08 BS computer information systems (business) Owner, CEO
2 $250k-$1.99mil Point in Time Studios Rami Kalla '99 BS management, '99 BA Spanish Owner, founder
3 $250k-$1.99mil BASC Expertise of AZ LLC Deirdre Morhet '07 MBA CEO
4 $250k-$1.99mil Coastlend Mortgage Eddie O'Neill '09 BIS President, CEO
5 $250k-$1.99mil High Rock Accounting Elizabeth Mason '10 MS information management CEO
5 $250k-$1.99mil High Rock Accounting Melissa Diaz '10 MA accounting Partner, chief financial officer


Thank you to the Sun Devil 100 sponsors!

Presenting sponsors

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